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You searched for: mediatype:audio AND collection:tobaccoarchives_audio AND subject:"Adults"
[audio]Consumer interview
Telephone interview done with a 27 year old, married woman living in Tennessee who is a high school graduate discussing issues such as price, taste, brand image, coupons, and generic cigarettes.[Track 1 first half difficult to hear; track 13 first third difficult to hear.]
Keywords: tobacco; cigarette; marketing research; smoker behavior; heavy smoker; Caucasian; female; adults; working class
Downloads: 212
[audio]R. J. Reynolds Sampling.
Orientation program for R. J. Reynolds cigarette samplers.
Keywords: tobacco; cigarette; adults; smoker; marketing; promotions; promotional merchandise; public place; tobacco industry employee
Downloads: 92
[audio]Eclipse Press Conference in Chattanooga.
Press conference organized by R. J. Reynolds announcing advanced marketing research of Eclipse cigarettes in Chattanooga region.
Keywords: tobacco; cigarette; smoker; marketing; nicotine; cigarette design; fire safe cigarette; tobacco industry employee; marketing research; menthol cigarette; secondhand smoke; mass media; media advocacy; adults
Downloads: 31
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